Selection Criteria


International Buyers are qualified Foreign Tour Operators, Wholesalers, Packagers and Travel Agents nominated by Rendez-vous Canada, Destination Canada, Provinces/Territories and returning Sellers and DMOs.

Buyers must buy either a total Canadian package or its components to assemble into a total package involving other destinations for resale overseas, in the US or in Canada.

Buyers are invited on the basis of recommendations made by Destination Canada, industry representatives, Sellers participating in Rendez-vous Canada and by Canadian municipal and provincial/territorial tourism officers. For more information please visit the Contact us section. Priority will be given to Buyers coming from target markets identified by Destination Canada and the Provinces/Territories.


Canadian Buyers are Receptive/Inbound Tour Operators, Wholesalers, Packagers and Travel Agents nominated by Rendez-vous Canada, Destination Canada, Provinces/Territories and returning buyers and DMOs that:

  • Should have a history of active engagement in the business of developing, packaging, promoting, selling and operating packaged travel for at least three years immediately prior to the date of application for participation in Rendez-vous Canada;
  • Should have operated a minimum of 24 tour departures or at least 50 touring days during each of the three 12-month periods immediately preceding the date of application;
  • Have adequate comprehensive general public liability coverage and professional liability, errors and omissions insurance coverage with reputable insurance underwriting companies;
  • Are in compliance with all applicable laws, rules and regulations and duly qualified and licensed to do business in each jurisdiction which requires such qualification or licensing;
  • Priority will be given to Canadian Buyers that operate on a national level (buy product in two or more regions of Canada)
    • Atlantic (NB, NL, NS, PE)
    • Central (ON, QC)
    • Western (AB, BC, MB, SK)
    • Northern (NU, NT, YT)
  • Organization must be based in Canada
  • Sell Canadian products in Canada and international market
  • Meet the Selection Criteria for International Buyer.

Buyers are invited on the basis of recommendations made by Destination Canada, industry representatives, Sellers participating in Rendez-vous Canada and by Canadian municipal and provincial/territorial tourism officers. For more information please visit the Contact us section.


Sellers are organizations that offer, and sell to the international market, Canadian tourism products or package these for sale to the international market.

Sellers must:

  • Have facilities and an administrative office in Canada.
  • Be able to demonstrate provision of an export ready travel product, saleable in the appropriate market and conforming with appropriate travel industry requirements.
  • Be able to demonstrate that they are prepared to enter into contract with Buyers during the marketplace (i.e. able to provide contracted wholesale net rates and honour these rates for the duration of the agreement).
  • Only sell Canadian packages or Canadian package components at Rendez-vous Canada. Products must be immediately available, or available in time to meet the operational requirements of the buyers in attendance.

Sellers are invited and approved by Provincial/Territorial Marketing Organizations according to regional product development priorities. National Sellers can be nominated by TIAC and/or Destination Canada. For more information please visit the Contact us section.

Sellers doing business in two or more regions of Canada may qualify for inclusion in the National section. Such Sellers are not automatically nor required to be classified, as nationals and priority will be given to those who conduct business in different regions of the country. See Selection Criteria for National Seller for more information.


National Sellers are organizations that meet the definition and selection criteria of Sellers and that conduct business (either by selling packages, products or marketing properties/facilities) in two or more of the following regions of Canada:

  • Atlantic (NB, NL, NS, PE)
  • Central (ON, QC)
  • Western (AB, BC, MB, SK)
  • Northern (NU, NT, YT)

If the organization already participates in Rendez-vous Canada:
Province/Territory delegation in which the organization is based must support the bid for national status. (If the delegation initiates a request for a seller to move to the national section, seller may have to give up booth space in respective province / territory.) Must receive more than 27 pre-Rendez-vous Canada Buyer requests per full booth.

If the organization does not currently participate in Rendez-vous Canada:
 Must participate in at least one international travel trade marketplace selling Canadian packages or products prior to attending Rendez-vous Canada.

The maximum number of booths available in the National section to one organization or combination of associated brand names or affiliated companies is four full booths.


Destination marketing organizations (DMOs) are organizations that represent a specific destination such as a city or region. They serve as the “official” contact point for the destination for Tour Operators, Individual Visitors and Meeting Professionals and must be recognized and approved by their respective Provincial/Territorial Marketing Organization.

DMOs registering as sellers must:

  • Represent a Canadian destination.
  • Have an international marketing plan.
  • DMOs representing regional product consortiums that sell product direct to tour operators (functioning as regional receptive tour operator) may be eligible to register as sellers as long as participation is supported by the Provincial/Territorial Coordinator.
  • Be able to demonstrate that they are prepared to enter into contracts with Buyers during the marketplace; i.e. able to provide contracted wholesale net rates and honour these rates for the duration of the agreement. These DMOs must be able to demonstrate provision of an export ready travel product, saleable in the appropriate market and conforming with appropriate travel industry requirements.


Tourism Partner Pavilion (formerly Tourism Mall)organizations include other government departments, industry associations, airport authorities, internet service providers and travel trade media who provide information and services related to the tourism industry.

  • Tourism Partner Pavilion organizations are nominated by TIAC, Destination Canada and Provinces/Territories.
  • The purpose of the section is to allow relevant organizations that do not meet the criteria for seller or DMO participation to have access to Rendez-vous Canada.


To be considered as export ready, an organization should:

  • Meet Provincial/Territorial Marketing Organizations export / trade-ready criteria requirements.
  • Be in business at least one year, with a proven track record for safe and professional operation.
  • Provide contracted wholesale net rates to Tour Operators, Travel Wholesalers and Retail Travel Agents. As a general guideline, requirements are 15% off retail for activities and transportation and 20-30% off retail for accommodation.
  • Provide detailed pricing and program information to Tour Operators, Travel Wholesalers and Retail Travel Agents at least one year in advance of selling season.
  • Communicate and accept reservations by telephone or electronic means. Provide same-day confirmation of booking arrangements.
  • Set-up billing arrangements with the Operator, Agency or Receptive Tour Operator. Accept client vouchers as confirmation of booking arrangements.
  • Carry adequate business liability insurance.
  • Provide support (free or reduced rates) for international media and FAM tours.
  • Hold all appropriate operating licenses.
  • Be aware of target market consumer protection regulations and laws.


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